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Wella
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HAIR-IT-YOURSELF
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of your inner beauty
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LIVE COLOR
TRY ON
Virtually try any Wella shade
and find which one
suits you best!
Get started
YOUR PERSONAL
HAIR CONSULTATION
Take our color or styling quiz
and get your personalized
product recommendation.
Get started
SHOP BY
PRODUCT TYPE
Permanent hair color
Demi-permanent hair color
Temporary hair color
Hair Bleach & Highlights
Roots solutions
Color Conditioner
All hair color products
Shades
Black Hair
Blonde Hair
Red Hair
Brown Hair
Rainbow Colors
Grey Hair
BRANDS
Koleston
Soft Color
top sellers
Koleston
Permanent Hair Color Cream Black 20
Koleston
Permanent Hair Color Cream Dark Brown 30
Koleston
Root Touch Up 3 Medium to Dark Brown
SHOP BY
PRODUCT TYPE
Hairspray
Mousse
Hair gel
Putty, clay, gum, wax
Dry shampoo
Styling lotion
Hair oils
All styling products
NEEDS
Curly & wavy hair
Fine & thinning hair
Short hair
Heat protection
Sensitive hair
Shine
Colored Hair
BRANDS
Wellaflex
Wella Deluxe
Shockwaves
Silvikrin
top sellers
Silvikrin
Maximum Hold Hairspray 400 ml
Shockwaves
Ultra Strong Hold Mousse 200 ml
Wella Deluxe
WELLA DELUXE Oil Infused Light Oil
Wella
You
HAIR-IT-YOURSELF
Knowledge, tools and hairspirations
to create looks that are visual representation
of your inner beauty
Explore
Looks
You
Skills
You
Community
You
Step 1/5
WHAT IS THE LOOK YOU WANT TO ACHIEVE?
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Color priority
Goal
Natural color
Last color
Grey hair
