Wella Blog spring summer 2017


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There’s a hot hair trend taking over Hollywood these days, and it seems as though every celebrity is hopping on the bandwagon. Whether it’s a subtle touch of rose gold hair or bold lavender hair, the variations of pink and purple are enormous. Read on to find out about our favourite pink and purple trendsetting hairstyles and learn how you can create your own.




The pink hair phenomenon is a style that is making a huge comeback after several years in hiding. Though once known as a rebellious rocking hairdo worn by the likes of quirky songstresses, Cyndi Lauper, in the 80’s, and Gwen Stefani in the 90’s, this pink hairstyle trend is getting a serious makeover these days. From strawberry blonde highlights to cotton candy coloured pastel pink hair, anyone can rock this look.  As seen on Hollywood starlets, Kate Hudson and Rachel McAdams, pink is the hot new haircolour, and it looks like this trend is here to stay!



1 - Top knot look with a subtle touch of pink
2 - Rose Gold Ecaille as part of Wella’s SS16 Trend Ecaille Collection
3 - Hidden Twist as part of Wella’s Color Touch look


One of our favourite pink hairstyles was created by Wella Global Creative Artist, Dmitry Vinokurov - discover in his how-to video the way he developed this subtle pink top knot look.  For the latest SS16 hair trend, watch how Jake Unger came up with the beautiful rose gold ecaille look with his step-by-step tutorial. And for that perfectly glossy pink finish, see how Wella Global Creative Artist, Darren Ambrose, was able to give our model a fashion forward demi-permanent colour treatment using Color Touch products.


To rock your very own pink mane and be part of the trend, our favourites for natural looking results include Illumina Color shades 9/43, 10/05, 8/05, 9/03, 10/36, and 10/69. For a demi-permanent pink colour finish, our go-to is Instamatic By Color Touch, Pink Dream. We also love Koleston Perfect in shades 7/81 and 9/43 - setting the standard for expertise and creativity in hair colour. 




Learn how to get your own beautifully faded pastel pink look with our step-by-step video guide where hair expert and Wella Professionals Guest Artist Issie Churcher goes in-depth behind the making of this fun and eye-catching hairstyle - perfect for blonde clients with a variety of lengths and styles. For a world of inspiration, check out more Wella how-to videos on YouTube.




It’s not just pink hair that’s become part of the hairstyle colour craze. From the likes of trendsetters, Nicole Richie sporting lilac hair to Demi Lovato’s pastel purple coloured streaks, purple hair is a definite way to get yourself noticed. This striking hairstyle will have everyone talking whether it’s a shade of light purple hair or muted mauve hair. We love everything that purple hair represents - a sure way to express your style and individuality!




Share your colour creations with us on Instagram! Follow @WellaHair and tag #WellaHair – the best ones might get a feature across our channels!




Join the trend – get the perfect pink or purple hairstyle at a salon near you!