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ULTIMATE COLOR

Color vibrancy for up to 10 weeks* Revitalized hair from 1st wash *With regular use of Ultimate Color regimen from salon to home

Image product shot of Wella Professionals' Ultimate Color range.
Image product shot of Wella Professionals' Ultimate Color range.

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Product image of Ultimate Color shampoo against a white background.
Close-up image of Ultimate Color shampoo against white background. Text overlay reads "Clear shampoo with a soft foam".

Ultimate Color Sulfate-Free Shampoo

Soothes the scalp while gently cleansing to minimize color fade*, moisturizes hair and detoxes hair from color-distorting metals. *vs. non-conditioning shampoo

Product image of Ultimate Color conditioner against white background.
Image of model's hand squeezing a bottle of the Ultimate Color conditoner. Text overlay reads " Smooth, creamy texture for porous strands".

Ultimate Color Conditioner

Adds moisture, helping reduce porosity to seal pigments in; revitalizes colored hair and reduces hair breakage*. *vs. non-conditioning shampoo

Product image of Ultimate Color Miracle Leave-In Mask.
Close-up image of the white leave-in mask. Text overlay reads "Luxurious creamy leave-in mask".

Ultimate Color Miracle Leave-in Mask

Color vibrancy and revitalized hair, with a 3-in-1 formula that moisturizes while providing UV protection and up to 4x more resistance to breakage*. * vs. non-conditioning shampoo

Product image of Ultimate Color shine spray.
Image of model spraying the Ultimate Color shine spray. Text overlay reads "Mist to add shine and smoothness".

Ultimate Color Shine Spray

Adds smoothness and shine to color-treated hair.

REAL RESULTS

"Ultimate Color celebrates the color: it's great for vibrancy, for long-lasting color results and amazing shine finish on the hair"

Jordanna Cobella, @jordannacobella

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Packshot of Ultimate Repair Shampoo.
Packshot of Ultimate Repair Shampoo over a red background

Ultimate Repair Shampoo

Rich cream shampoo with a lightweight foaming formula that gently and effectively cleanses hair with a luxurious lather.

Packshot of Wella Ultimate Repair Conditioner
Packshot of Ultimate Repair Shampoo over a red background

Ultimate Repair Conditioner

Deep nourishing conditioner that repairs damaged hair and leaves hair light, healthy-looking and shinier after each use. Powered by Alpha Hydroxy Acid and Omega 9, it rebuilds the bonds inside of the hair, and replenishes the outer barrier. Suitable for all hair types. Formulated without parabens.

Pack image of Wella Ultimate Repair Mask.
Pack image of Wella Ultimate Repair Masks

Ultimate Repair Mask

Deep repairing hair mask that leaves hair looking healthy, shiny, and smooth with a rich and creamy texture. Its patented formula doesn't weigh the hair down and is suitable for all hair types.

Packshot of Wella Ultimate Repair Miracle Hair Rescue Leave-in.
Packshot of Wella Ultimate Repair Miracle Hair Rescue Leave-in over a red background.

Ultimate Repair Miracle Hair Rescue

Repair hair damage in just 90 seconds with our luxurious leave-on spray. Hair is visibly transformed in just one use: 12x smoother*, 99% less breakage*.

Image of Wella Ultimate Repair Leave-in.
Image of Wella Ultimate Repair regimen over a red background

Ultimate Repair Protective Leave-In

Delicate cream serum that protects, repairs, and smooths all hair types. Gives instant frizz control and easier styling, works perfectly on curls.

Image of Wella Ultimate Repair Night Serum.
Image of Wella Ultimate Repair Night Serum over a red background

Ultimate Repair Night Serum

This serum visibly corrects dullness, dryness, and breakage caused by night stressors like pillow friction. The leave-in formula features Omega-9 for intense moisturization and defense polymers that help protect by creating an invisible shield. Suitable for all hair types, perfect on curls.

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