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    LIVE COLOR
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    Virtually try any Wella shade
    and find which one
    suits you best!
  • your personal hair consultation
    YOUR PERSONAL
    HAIR CONSULTATION
    Take our color or styling quiz
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HAIR COLOR

  • PRODUCT TYPE

    • Permanent hair color
    • Demi-permanent hair color
    • Temporary hair color
    • Hair Bleach & Highlights
    • Roots solutions
    • Color Conditioner
    • All hair color products

    Shades

    • Black Hair
    • Blonde Hair
    • Red Hair
    • Brown Hair
    • Rainbow Colors
    • Grey Hair

    BRANDS

    • Koleston
    • Soft Color
HAIR STYLE

  • PRODUCT TYPE

    • Hairspray
    • Mousse
    • Hair gel
    • Putty, clay, gum, wax
    • Dry shampoo
    • Styling lotion
    • Hair oils
    • All styling products

    NEEDS

    • Curly & wavy hair
    • Fine & thinning hair
    • Short hair
    • Heat protection
    • Sensitive hair
    • Shine
    • Colored Hair

    BRANDS

    • Wellaflex
    • Wella Deluxe
    • Shockwaves
    • Silvikrin
Top sellers Wella X You
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two girls sitting by the table looking at the mobile phone and laughing
LIVE COLOR
TRY ON
Virtually try any Wella shade
and find which one
suits you best!
Get started
your personal hair consultation
YOUR PERSONAL
HAIR CONSULTATION
Take our color or styling quiz
and get your personalized
product recommendation.
Get started

SHOP BY

PRODUCT TYPE

  • Permanent hair color
  • Demi-permanent hair color
  • Temporary hair color
  • Hair Bleach & Highlights
  • Roots solutions
  • Color Conditioner
  • All hair color products

Shades

  • Black Hair
  • Blonde Hair
  • Red Hair
  • Brown Hair
  • Rainbow Colors
  • Grey Hair

BRANDS

  • Koleston
  • Soft Color

top sellers

Permanent Hair Color Cream Black 20
Koleston

Permanent Hair Color Cream Black 20

Permanent Hair Color Cream Dark Brown 30
Koleston

Permanent Hair Color Cream Dark Brown 30

Root Touch Up 3 Medium to Dark Brown
Koleston

Root Touch Up 3 Medium to Dark Brown

SHOP BY

PRODUCT TYPE

  • Hairspray
  • Mousse
  • Hair gel
  • Putty, clay, gum, wax
  • Dry shampoo
  • Styling lotion
  • Hair oils
  • All styling products

NEEDS

  • Curly & wavy hair
  • Fine & thinning hair
  • Short hair
  • Heat protection
  • Sensitive hair
  • Shine
  • Colored Hair

BRANDS

  • Wellaflex
  • Wella Deluxe
  • Shockwaves
  • Silvikrin

top sellers

Maximum Hold Hairspray 400 ml
Silvikrin

Maximum Hold Hairspray 400 ml

Ultra Strong Hold Mousse 200 ml
Shockwaves

Ultra Strong Hold Mousse 200 ml

WELLA DELUXE Oil Infused Light Oil
Wella Deluxe

WELLA DELUXE Oil Infused Light Oil

wella x you
WellaYou
HAIR-IT-YOURSELF
Knowledge, tools and hairspirations
to create looks that are visual representation
of your inner beauty
Explore
Looks x you
LooksYou
Skills x you
SkillsYou
Community x you
CommunityYou
  • Home
New
Natural hair color without Ammonia and with 100% Natural Ingredients: Hazelnut
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Soft Color

Hazelnut

New
Soft Color, Natural hair color without Ammonia and with 100% Natural Ingredients: Mahogany
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Soft Color

Mahogany

Natural hair color without Ammonia and with 100% Natural Ingredients: Redish Brown
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Soft Color

Redish Brown

Soft Color, Natural hair color without Ammonia and with 100% Natural Ingredients: Granada Intense
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Soft Color

Granada Intense

New
Natural hair color without Ammonia and with 100% Natural Ingredients: Granadine Red
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Soft Color

Granadine Red

New
Natural hair color without Ammonia and with 100% Natural Ingredients: Intense Cherry
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Soft Color

Intense Cherry

Soft Color, Natural hair color without Ammonia and with 100% Natural Ingredients: Intense Coffe
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Soft Color

Intense Coffee

New
Natural hair color without Ammonia and with 100% Natural Ingredients: Copper Gold
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Soft Color

Copper Gold

New
Natural hair color without Ammonia and with 100% Natural Ingredients: Medium Red Brown
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Soft Color

Medium Red Brown

New
Natural hair color without Ammonia and with 100% Natural Ingredients: Medium Violet Brown
Quick Shop
Soft Color

Medium Violet Brown

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