Wella You
Hair-it-yourself
Model with curly hair colored by Wella. Model with curly hair colored by Wella.

DISCOVER

HOW IT'S DONE

Young woman with dark curly hair before & after Wella Soft Color hair dye

MASTER THE PERFECTION

STEP BY STEP

Soft Color Balm, Developer Milk and Shine Booster Conditioning Serum.
THE KIT

CURLY COLOR ESSENTIALS

All you need is a little coconut oil and your shade of Soft Color semi-permanent hair dye. Each box of the color contains:
● Color Balm
● Developer Milk
● Shine Booster Conditioning Serum
● Gloves

STEP 1

COCO YOUR CURLS

Did you know? Coconut oil can act as a base for at-home hair color. Use just a small amount through mid-lengths and ends to separate curls and keep them soft during the coloring process.

Model applying coconut oil to curly hair.
Model wearing gloves to apply hair dye.
STEP 2

GET READY

Before you start applying hair dye, you should always wrap a towel around your shoulders first, then put on gloves. There’s a pair in your Soft Color box.

STEP 3

MIX IT UP

Reach for your shade of Soft Color. Our model wears shade 457 in Medium Red Brown. Then, mix it by squeezing the tube of Color Balm into the bottle of Developer Milk. Shake the bottle to blend.

Model mixing her Soft Color shade.
Model applying Soft Color by Wella.
STEP 4

COLOR YOUR CURLS

Start squeezing your Soft Color shade from the bottle into the roots of hair. Work section by section, applying the color at the roots, then blending through to ends with fingertips. Keep going until you’ve got full, even coverage

STEP 5

WASH AND GLOW

After letting color develop for 20 minutes, shampoo your curls and apply the Shine Booster Conditioning Serum. Then rinse for a luminous glow from root to tip.

Model with curly hair and fresh color by Wella.
For a better full coverage apply the hair color in a zig-zag motion
Michael Douglas Color Expert

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