Natural hair color without Ammonia and with 100% Natural Ingredients: Medium Red Brown
Natural hair color without Ammonia and with 100% Natural Ingredients: Medium Red Brown
Natural hair color without Ammonia and with 100% Natural Ingredients: Medium Red Brown
Natural hair color without Ammonia and with 100% Natural Ingredients: Medium Red Brown
Natural hair color without Ammonia and with 100% Natural Ingredients: Medium Red Brown
Natural hair color without Ammonia and with 100% Natural Ingredients: Medium Red Brown
Natural hair color without Ammonia and with 100% Natural Ingredients: Medium Red Brown
Natural hair color without Ammonia and with 100% Natural Ingredients: Medium Red Brown
Natural hair color without Ammonia and with 100% Natural Ingredients: Medium Red Brown
Natural hair color without Ammonia and with 100% Natural Ingredients: Medium Red Brown

Soft Color

Medium Red Brown

457 Medium Red Brown

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  • No Ammonia
  • Shea Butter, Coconut Oil & Aloe Vera
  • 90%* less Hair Breakage *vs untreated hair
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Palette

Description

How to use

Ingredients

Palette

Description

Love your healthy colored hair with 90% less hair breakage and shine for weeks ! Thanks to Wella Soft Color, the new advanced natural hair color that respects your hair. The Ammonia-free & caring formula is infused with Coconut oil, Shea Butter and Aloe Vera for radiant multi-dimensional tones and harmonious grey blending up to 28 washes. 

How to use

Step 1 : Preparation
• Use an old towel to protect your clothing.
• Put on gloves.
• Open the tube 1 and squeeze the content into the developer bottle 2.
• Close the bottle and shake it thoroughly until the mixture is well blended.
• Cut the tip of the applicator bottle with scissors.
• Use the coloring cream immediately.

Step 2 : Application
If you have never colored, have not colored in longer than 3 months, or are changing the tone.
Apply all over, Start at the roots, apply the color cream immediately to dry, unwashed hair.
Distribute the coloration evenly over the hair using your fingers or a comb to spread the mixture and obtain an even result.
Leave on for 20 minutes.

If you color every 1-3 months with a similar shade, for even color root to tip
• Apply color cream onto new growth root area first.
• Make 2 cm partings throughout the dry, unwashed hair with applicator tip.
• Work from the front to the back of your head until all roots are completely covered.
• Let the product develop for 10 minutes on the roots first.
TIP
New hair growth needs more time to color! Also focusing on the roots protects your ends from over processing.

Step 3 : Finishing
After the development time rinse the hair until the water runs clear. It is not necessary to use shampoo.
Massage the conditioner into your hair and leave it for 2-3 minutes and rinse thoroughly.
Use remaining conditioner to recharge your shine in between colorations.

Ingredients

Tint : Aqua/Water/Eau, Cetearyl Alcohol, Ethanolamine, Laureth-3, Sodium Laureth Sulfate, Glyceryl Stearate SE, Toluene-2,5-
Diamine Sulfate, Sodium Sulfate, Decyltetradecanol, Sodium Lauryl Sulfate, Resorcinol, Parfum/Fragrance, Sodium Sulfite, 4-
Amino-2-Hydroxytoluene, 4-Amino-m-Cresol, Ascorbic Acid, 2-Amino-6-Chloro-4-Nitrophenol, 2-Amino-5-Ethylphenol HCl,
Sodium Hydroxide, Disodium EDTA, m-Aminophenol, Hexyl Cinnamal, Butyrospermum Parkii (Shea) Butter.

Developer : Aqua/Water/Eau, Hydrogen Peroxide, Paraffinum Liquidum/ Mineral Oil/ Huile minerale, Cetearyl Alcohol, Sodium Cetearyl
Sulfate, Salicylic Acid, Disodium Phosphate, Phosphoric Acid, Disodium Pyrophosphate, Sodium Stannate, Etidronic Acid.

Aqua/Water/Eau, Bis-Hydroxy/Methoxy Amodimethicone, Stearyl Alcohol, Cetyl Alcohol, Stearamidopropyl Dimethylamine, Glutamic Acid, Benzyl Alcohol, Parfum/Fragrance, Panthenyl Ethyl Ether, Citric Acid, EDTA, Hexyl Cinnamal, Carthamus Tinctorius (Safflower) Seed Oil, Cocos Nucifera (Coconut) Oil, Sodium Chloride, Panthenol, Benzyl Salicylate, Magnesium Nitrate, Trimethylsiloxysilicate, Aloe Barbadensis Leaf Juice, Methylchloroisothiazolinone, Magnesium Chloride, Methylisothiazolinone, Ascorbic Acid, Potassium Sorbate, Sodium Benzoate, Sodium Sulfite.

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