Skip to main content
ARE YOU A PROFESSIONAL? SHOP NOW IN WELLASTORE

ULTIMATE COLOR

COLOUR VIBRANCY FOR UP TO 10 WEEKS*

Revitalized hair from 1st wash

* with regular use of ULTIMATE COLOR regimen from salon to home

MAKE IT LAST

ULTIMATE REPAIR

HAIR REPAIR IN 90 SECONDS

A luxurious line of bond builder treatments designed to repair hair inside and out.

MAKE IT STRONG

ULTIMATE SMOOTH

SMOOTH ANYTIME, ANYWHERE

Your smoothness ally on-the-go. Lightweight formula for daily touch ups.

MAKE IT SMOOTH

SMOOTHFILLER

SMOOTH. FILL. RESTRUCTURE

Demi-Permanent smoothing service

LEARN MORE

F1 ACADEMY™ OFFICIAL PARTNER

Wella Professionals is an Official Partner of F1 ACADEMY, the all-female racing series accelerating women’s talent on and off track.

READ MORE

THE NO.1 SALON COLOR BRAND IN THE WORLD

For good reason. Our range of products are specifically designed to elevate your salon session and achieve stunning results every time.

ABOUT WELLA

SHOP BY PRODUCT TYPE

Profile portrait of a woman with wavy brown hair, resting her chin on her hand against a red background.
Packshot of Wella Ultimate Repair Miracle Hair Rescue Leave-in

ULTIMATE REPAIR

MIRACLE HAIR RESCUE​

View product

OUR BESTSELLERS

View all
  • Ultimate Repair Miracle Hair Rescue
    Packshot of Wella Ultimate Repair Miracle Hair Rescue Leave-in
    Packshot of Wella Ultimate Repair Miracle Hair Rescue Leave-in over a red background

    Ultimate Repair Miracle Hair Rescue

    Repair hair damage in just 90 seconds. Leave-in spray that visibly transforms hair: up to 12x smoother, up to 99% less breakage.

  • Ultimate Smooth Miracle Oil Serum
    Packshot of Wella Professionals Ultimate Smooth Miracle Oil Serum.
    Three drops of Wella Professionals Ultimate Smooth Miracle Oil Serum. Text reads delicate oil serum.

    Ultimate Smooth Miracle Oil Serum

    Delicate hair oil that deeply nourishes hair inside & out leaving it visibly smoother and shinier. With Squalane and Omega-9.

  • Fusion Intense Repair Shampoo
    Packshot of Wella Professionals Fusion Intense Repair Shampoo - a white bottle with a bronze banner, bronze lid and silver Wella logo.
    Close-up photograph of a circular blob of Fusion Intense Repair Shampoo product on a white background.

    Fusion Intense Repair Shampoo

    Gently cleanses and increases hair resilience against breakage. With silk aminoacids, it helps to repair damaged hair.

  • Invigo Nutri-Enrich Deep Nourishing Shampoo
    Image of an orange bottle of Wella Professionals Invigo Nutri-Enrich Deep Nourishing Shampoo.
    Image showcasing three dollops of white cream highlighting key ingredients: Oleic Acid & Panthenol for moisturization, and a Metal Purifier to protect from harmful metals in water.

    Invigo Nutri-Enrich Deep Nourishing Shampoo

    Deeply nourishing shampoo for dry or stressed hair. With Goji Berry, rich in vitamins, minerals and peptides.

  • Oil Reflections Luminous Smoothing Oil
    Packshot of Wella Professionals Oil Reflections Luminous Smoothing Oil.
    Drop of Wella Professionals Oil Reflections Luminous Smoothing Oil to demonstrate texture.

    Oil Reflections Luminous Smoothing Oil

    Perfecting lightweight oil for hair smoothness and a glossy effect, with macadamia seed and avocado oils.

  • Ultimate Smooth Mask
    Packshot of Wella Professionals Ultimate Smooth Mask.
    Drop of Wella Professionals Ultimate Smooth Mask to demonstrate texture.

    Ultimate Smooth Mask

    Mask formulated with a patented technology with Squalane and Omega-9 for inside & outside nourishment.

SHOP BY HAIR TYPE

Discover treatments tailored to your specific hair needs. Tame dryness, control frizz and repair all types of damage with formulas desiged for each concern.

HAIRCARE 101

Explore expert advice for every kind of hair dilemma and learn the best techniques for next-level hair.

View all

PASSION MEETS PRECISION

Discover 140+ years of dedication, innovation, and consistent, high-quality results that define our global legacy.

ABOUT WELLA
Blonde woman smiling as two pairs of hands style her long hair.
Exterior view of a Wella salon with three arched window bays, revealing the interior styling stations.

FIND YOUR WELLA HAIR SALON

Experience professional haircare at a Wella salon near you, with expert stylists and treatments tailored to your needs.

SALON LOCATOR