Skip to main content
ARE YOU A PROFESSIONAL? SHOP NOW IN WELLASTORE

ULTIMATE COLOR

Color vibrancy for up to 10 weeks* Revitalized hair from 1st wash *With regular use of Ultimate Color regimen from salon to home

Image product shot of Wella Professionals' Ultimate Color range.
Image product shot of Wella Professionals' Ultimate Color range.

Showing 4 of 4

Product image of Ultimate Color shampoo against a white background.
Close-up image of Ultimate Color shampoo against white background. Text overlay reads "Clear shampoo with a soft foam".

Ultimate Color Sulfate-Free Shampoo

Soothes the scalp while gently cleansing to minimize color fade, moisturizes and detoxes hair from color-distorting metals.

Product image of Ultimate Color conditioner against white background.
Image of model's hand squeezing a bottle of the Ultimate Color conditoner. Text overlay reads " Smooth, creamy texture for porous strands".

Ultimate Color Conditioner

Adds moisture, helping reduce porosity to seal pigments in. It revitalizes colored hair and reduces hair breakage.

Product image of Ultimate Color Miracle Leave-In Mask.
Close-up image of the white leave-in mask. Text overlay reads "Luxurious creamy leave-in mask".

Ultimate Color Miracle Leave-in Mask

Color vibrancy and revitalized hair, 3-in-1 formula moisturizes, provides UV protection and up to 4x more resistance to breakage.

Product image of Ultimate Color shine spray.
Image of model spraying the Ultimate Color shine spray. Text overlay reads "Mist to add shine and smoothness".

Ultimate Color Shine Spray

Spray that adds smoothness and shine to color-treated hair.

REAL RESULTS

"Ultimate Color celebrates the color: it's great for vibrancy, for long-lasting color results and amazing shine finish on the hair"

Jordanna Cobella, @jordannacobella

x

YOU MAY ALSO LIKE

Packshot of Ultimate Repair Shampoo.
Packshot of Ultimate Repair Shampoo over a red background

Ultimate Repair Shampoo

Rich cream shampoo with a lightweight foaming formula that gently and effectively cleanses hair with a luxurious lather.

Packshot of Wella Ultimate Repair Conditioner
Packshot of Ultimate Repair Shampoo over a red background

Ultimate Repair Conditioner

Deep nourishing conditioner that helps to repairs damaged hair and leaves hair light, healthy-looking and shinier after each use.

Pack image of Wella Ultimate Repair Mask.
Pack image of Wella Ultimate Repair Masks

Ultimate Repair Mask

Deep-repairing mask that leaves hair looking healthy, shiny, and smooth, with a rich, creamy texture, without weighing it down.

Packshot of Wella Ultimate Repair Miracle Hair Rescue Leave-in.
Packshot of Wella Ultimate Repair Miracle Hair Rescue Leave-in over a red background.

Ultimate Repair Miracle Hair Rescue

Repair hair damage in just 90 seconds. Leave-in spray that visibly transforms hair: up to 12x smoother, up to 99% less breakage.

Image of Wella Ultimate Repair Leave-in.
Image of Wella Ultimate Repair regimen over a red background

Ultimate Repair Protective Leave-In

Delicate cream-serum that helps to protect & repair and smooths all hair types. Instant frizz control and makes styling easier.

Image of Wella Ultimate Repair Night Serum.
Image of Wella Ultimate Repair Night Serum over a red background

Ultimate Repair Night Serum

Night serum that visibly corrects dullness, dryness, and breakage caused by night stressors like pillow friction.

RELATED ARTICLES

Four models: one with long, brown, curly hair, one with a cherry red bob, one with caramel curls and one with straight, platinum blonde hair.

This NEW Breakthrough Gives You Up to 10 Weeks of Color Vibrancy

1/6/2026

Hair CareColor Care
Model holds up bottles of ULTIMATE SMOOTH Conditioner and ULTIMATE SMOOTH Shampoo.

Should I Wash My Hair Before Coloring? Here's What Stylists Say

12/11/2025

Hair CareColor Care
Model with long, loosely tousled, neutral blonde hair featuring beautifully blended highlights.

10 Neutral Blonde Hair Ideas for a Beautifully Balanced Blend

12/11/2025

Hair ColorBlonde Hair

Explore all categories