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Three models: one with copper red hair, one with chocolate brown curls, and one with a blonde blow-dry.

Meet the Innovative Hair Color Proven to Reduce Signs of Damage

9/1/2026

Red hair being colored and combed

Demi- vs. Semi-Permanent Hair Color: What’s the Difference and Which Should You Choose?

3/27/2025

Chiara Bättig wearing the Wella red racing helmet.

WELLA x F1 ACADEMY™: 5 Unforgettable Moments From Silverstone

7/8/2026

Partnerships Hair Styling

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Showing 17 of 248

Members of the Wella Pro Artists Lab at the WPAL Experience in New York.

Wella Pro Artists Lab Takes New York – Here’s What You Missed

10/26/2026

A woman with blonde hair holds a red bottle of Wella Professionals Ultimate Repair Step 3 Miracle Hair Rescue Leave-In treatment.

5 Causes of Frizzy Curly Hair & How to Prevent Them

10/21/2026

Hair Care Anti-Frizz

Model swishes blonde hair so it falls over their face.

4 Hair Breakage Treatments That Make a Visible Difference

10/21/2026

Hair Care Damaged Hair & Repair

How to Get Rid of Frizzy Hair

10/14/2026

Hair Care Anti-Frizz Smooth Hair

Model with long, straight, sleek hair.

Do Fall Frizz-Free with This Demi-Permanent Hair Smoothing Treatment

10/14/2026

Anti-Frizz Smooth Hair

woman with voluminous, curly brown hair against a warm-toned background.

How to Hydrate and Moisturize Dry Hair in 3 Steps

10/14/2026

Model’s long, brown hair is styled backstage at the Ulla Johnson SS27 show.

5 Fashion Week SS27 Hair Trends You’ll Want to Wear Now

10/13/2026

Hair Care Hair Styling Partnerships

Wella-Professionals_Wella.com_Revamp_FY25-WLA_39L_NORTH_STAR__Maria_ExtremeBefore_917

Our Best Products for Frizzy Hair

10/9/2026

Model has shampoo massaged into hair by a stylist.

What Salon Hair Treatment Should You Choose? 5 Options for Different Hair Concerns

10/9/2026

Blonde model holding Ultimate Smooth shampoo.

5 of the Best Ingredients for Smooth Hair to Use in 2026

10/8/2026

Hair Care Smooth Hair Anti-Frizz

Four models: one with long, brown, curly hair, one with a cherry red bob, one with caramel curls and one with straight, platinum blonde hair.

This Hair Breakthrough Gives You Up to 10 Weeks of Color Vibrancy

10/8/2026

Hair Care Color Care

Model with long, loosely curled, copper hair with a honey blonde glow.

8 Golden-Red Hair Color Ideas for Unreal Radiance

10/8/2026

Model with long, brown hair, featuring sweeps of maroon red.

8 Maroon Red Hair Colors for Every Skin Tone

10/8/2026

Model with long, brown, wavy hair holds a bottle of ULTIMATE REPAIR Night Serum.

8 Hair Repair Products That Fix Damaged Hair

10/2/2026

Hair Care Damaged Hair & Repair

Model with curly, red-brown hair holds up a bottle of ULTIMATE COLOR Conditioner.

*This* is What You Need in a Conditioner for Color-Treated Hair

10/2/2026

Hair Care Color Care

Close-up of wavy, light blonde hair with soft curls and a smooth texture.

6 of the Best Hair Colors to Cover Gray Hair

9/23/2026

Hair Color Gray Coverage

Model with long, strawberry blonde hair partially covering one eye

Is Ammonia-Free Hair Color Less Damaging in 2026?

9/22/2026

Woman with long mint green hair, blunt bangs, and a silver chain necklace.

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